2022 has been an interesting year, right? From post-pandemic recovery to another wave of uncertainty and everything in between. PMG has had
Exclusive ABX week in Tel Aviv with 6sense
September 20, 2022
We had a busy ABX filled week last week with 6sense, here’s an overview of what we were up to!Breakthrough Breakfast The
Pipeline Acceleration – 6sense vs. Demandbase
September 12, 2022
One of the often overlooked values of ABX platforms such as 6Sense and Demandbase is its ability, if used right, to accelerate
Intent Data for Account-Based Marketing and B2B Selling
March 16, 2022
Intent data provides marketers and sales leaders insight into potential customers’ interests and purchase stage. By gathering and analyzing intent signals, marketers
Inbound – The Gap In Your ABM Strategy
November 15, 2021
More often than not, ABM is perceived as an outbound operation in nature. We target a list of accounts that meet our
Should Salesloft Acquire Chili Piper?
October 21, 2021
Or in other words, can we continue with sales stack fragmentation? Let’s think about it for a second. Chili Piper offers a
Sales Enablement Charter – Best Practices
March 13, 2023
Kfir Pravda
Sales Enablement is a critical component of any organization's success. It involves empowering the sales team with the right resources, information, and tools to help them achieve their goals.A sales enablement charter is a document that outlines the objectives, responsibilities, and strategies for sales enablement within an organization. Here are some best practices for writing a sales enablement charter: Define your