I’m happy to announce that Pravda Media Group has joined HubSpot as a Certified Agency Partner! As a full service B2B Digital
Author: Kfir Pravda
About Kfir Pravda
Posts by Kfir Pravda:
How to Choose a Marketing Automation Platform
April 10, 2018
The marketing automation market is booming. According to G2Crowd, there are more than 200 marketing automation vendors, and when comparing feature lists,
Calculating Marketing Automation’s Total Cost of Ownership
September 13, 2017
When used effectively, there is no doubt that marketing technologies help companies to excel in their overall business. This is true for
Is Account Based Marketing the Answer to Healthcare IT
September 7, 2017
Selling IT products to healthcare systems is not an easy task. The infamous 12-24 months sales cycle is in full swing here,
Almost Everything You Need to Know About Account Based
April 24, 2017
[caption id="attachment_4318" align="aligncenter" width="1024"] Photo credit Johnny Silvercloud CC 2.0[/caption] Account based marketing (ABM) has been a hot topic in B2B
Marketing Without a Budget
March 6, 2017
Let's talk for a second about "marketing without a budget." There are two types of people who usually promote this concept: Growth
Our Ultimate Summer Reading List
July 10, 2018
Kfir Pravda
Summer is a great time to disconnect, slow down and find some time to read all those books that we put on our list over the past year. I asked my team which books everyone should read at least once in their life and below are recommendations by some of the PMG team. They’ve recommended books ranging from history to technology,