On May 7th 2024 - PMG, announced a global partnership with G2, the world's largest and most trusted software marketplace. This collaboration
Simplifying Enterprise Sales: Beyond Product Excellence
April 22, 2024
There's a saying that 80% of the job is showing up. In Enterprise sales, it's definitely the case. And by showing up,
Leveraging New G2 Integrations for Revenue Growth
April 4, 2024
As you know, intent isn't worth a lot unless it is put in the hands of those who need it; in the
Unwrapping Success: The Impact of Gifting in Business
March 18, 2024
Corporate gifting has become an integral strategy for enhancing stakeholder relationships, promoting brand visibility, and increasing engagement and conversion. Our recent two-part
Data Skepticism: How to Spot Flaws in Data-Driven Claims
March 6, 2024
In an uncertain world, people would cling to anything presented as a graph. There’s a lot of research about buyer behavior, winning
The ABX Challenge: Driving Change, not Buying Tech
February 19, 2024
In the world of B2B marketing and sales, Account-Based Experience (ABX) is not just a buzzword. It's a transformative strategy that changes
Navigating Tech Stack Consolidation in Challenging Times
June 24, 2024
Tali Fierer
Introduction In a recent episode of our podcast, we had the pleasure of hosting Daniel Zacks from Panorays, a cybersecurity firm specializing in third-party risk management, on “ABX & Cocktails”. In addition to his day job, he currently manages and leads a 150 member Whatsapp-based community of revenue operation leaders in Israel. Daniel discusses with us his journey into marketing and