Data tells us that when we use personalization, both on the account and the lead level, it helps increase the response rates
Navigating Tech Stack Consolidation in Challenging Times
June 24, 2024
Introduction In a recent episode of our podcast, we had the pleasure of hosting Daniel Zacks from Panorays, a cybersecurity firm specializing
G2 and PMG Partner to Transform GTM Strategies
May 21, 2024
On May 7th 2024 - PMG, announced a global partnership with G2, the world's largest and most trusted software marketplace. This collaboration
Simplifying Enterprise Sales: Beyond Product Excellence
April 22, 2024
There's a saying that 80% of the job is showing up. In Enterprise sales, it's definitely the case. And by showing up,
Leveraging New G2 Integrations for Revenue Growth
April 4, 2024
As you know, intent isn't worth a lot unless it is put in the hands of those who need it; in the
Unwrapping Success: The Impact of Gifting in Business
March 18, 2024
Corporate gifting has become an integral strategy for enhancing stakeholder relationships, promoting brand visibility, and increasing engagement and conversion. Our recent two-part
Intent Data, ABX Platforms & the 6sense Saga
July 22, 2024
Kfir Pravda
In recent months, a LinkedIn feud between Adam Robinson and 6sense caught the industry's attention, with Adam doing most of the bashing. While the drama was entertaining, it also surfaced some major misconceptions about intent data, ABX platforms, and 6sense's products. Let's cut through the noise and get to the heart of the matter. Intent Providers vs. ABX Platforms: Two Sides