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Content is Your Sales Enablement Tool

December 29, 2019

Kylie Cohen

The secret to understanding your clients is through content marketing. It helps build client trust, generate leads and brand loyalty. When we build a marketing funnel content ranks with high priority and it is what moves customers along their journey; which, we can measure results through engagement rates, video watch, ebook downloads, blog post reads and shares, and much, much more.

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Spearfishing in the Digital Pond

December 12, 2019

Kfir Pravda

Marketing has come a long way. Marketers have gained more responsibility in generating revenue, showing an impact on revenue and meeting KPI’s.

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The B2B Buyer Experience is Broken

September 18, 2019

Kfir Pravda

Let’s face it - the B2B buyer experience is broken. We all feel it, we all know it, we all suffer from

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Conversational Marketing for B2B Buyers

September 8, 2019

Kfir Pravda

Let’s face it - our job is becoming increasingly challenging. Demand generation it is.  It has become harder to engage prospects in

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Creating an Enterprise Request a Demo Page – 9

August 6, 2019

Sharon Shenbaum

While conversational marketing offers new ways to capture leads, ‘request a demo’ landing pages are key in most B2B buyer’s journey. Requesting

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StarAlign! Creating Impact-Driven Teams

July 24, 2019

Kfir Pravda

I was at the beach one day with my 8-year-old daughter and she asked what I do for a living? She knows

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Pravda Media Group Donates for Equality

June 16, 2019

Kfir Pravda

Pravda Media Group is happy to support Ra’anana’s first Pride Parade which is taking place on Tuesday, June 18th, 2019 on Ahuza

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