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From Boring to Brilliant – Innovation in B2B Marketing

November 2, 2016

Farrah Fidler

Over the past few years, marketing technology has been dominating the conversation – from big data to marketing automation. And while marketing technology continues to play a huge role as marketers are using more tools to fine-tune data-driven activities and show results, we’re starting to see a shift in the conversation. According to a B2B Marketing International survey, 72% of U.S.

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#B2BTalks – Call for Speakers

October 25, 2016

Farrah Fidler

B2B doesn’t have to mean boring-to-boring We are gearing up for our next #B2BTalks event on November 8, and we want to

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The State of Marketers

October 18, 2016

Jen Glazer

In part 1 of #B2BTalks 8, Planning your Annual Marketing Strategy, Nancy Shapira, Business Development Manager for Gartner Israel, discussed some of

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Tips from eBay, Alooma and Pravda Media Group: How

October 10, 2016

Kfir Pravda

Creating data driven organizations is tough. It is not only about technology, dashboards and budgets. It's about changing the way people work

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Shana Tova!

September 28, 2016

Kfir Pravda

The new year is a time for reflection and looking towards the future. We hope the past year brought you growth personally

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From Cool Vendor to Magic Quadrant – Best Practice

September 21, 2016

Kfir Pravda

World leading technology research and advisory firm Gartner influences the decision-making processes of IT and vendor companies globally. We recently interviewed Gartner

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Content Marketing Experts Reveal Their Top Tips and Tools

September 20, 2016

Jen Glazer

In this #B2BTalks video our panelists were asked to provide their top tools and tips, and they did not disappoint. Hear from the

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