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Conversational Marketing for B2B Buyers

September 8, 2019

Kfir Pravda

Let’s face it - our job is becoming increasingly challenging. Demand generation it is.  It has become harder to engage prospects in a meaningful, frictionless way. The reason is that, on-the-one-hand, those who sell are pushed to scale their effort and be efficient, while those who buy - just want to make the right decision and buy.  (more…)

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Creating an Enterprise Request a Demo Page – 9

August 6, 2019

Sharon Shenbaum

While conversational marketing offers new ways to capture leads, ‘request a demo’ landing pages are key in most B2B buyer’s journey. Requesting

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StarAlign! Creating Impact-Driven Teams

July 24, 2019

Kfir Pravda

I was at the beach one day with my 8-year-old daughter and she asked what I do for a living? She knows

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Pravda Media Group Donates for Equality

June 16, 2019

Kfir Pravda

Pravda Media Group is happy to support Ra’anana’s first Pride Parade which is taking place on Tuesday, June 18th, 2019 on Ahuza

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Why I Decided to Travel to Cork and Meet

February 27, 2019

Kfir Pravda

So, I found myself on an airplane to Cork, Ireland, to meet the awesome team behind Teamwork. Teamwork, is a leading online

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4 B2B Event Marketing Strategies to Focus on in

February 20, 2019

Kareen Friedman

Remember those birthday parties you had as a child? Your guest list included everyone from your classmates, neighbors to close family members,

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Bridging the Gap: 3 Ways Sales and Marketing Suffer

December 23, 2018

Kareen Friedman

  According to The Payoffs of Improved Sales & Marketing Alignment, from December 2016, US businesses have lost almost $1 trillion a

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