[caption id="attachment_4318" align="aligncenter" width="1024"] Photo credit Johnny Silvercloud CC 2.0[/caption] Account based marketing (ABM) has been a hot topic in B2B
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How to Get Started With Account Based Marketing
July 11, 2017
Farrah Fidler
Account Based Marketing (ABM) is more than just a buzzword – in fact the folks at #FlipMyFunnel are calling it a revolution. As we scour the web for the best marketing content, we’re met with tons of articles discussing ABM, from best practices to the role video plays in ABM, and examples of kickass campaigns. Take a look at some of