Let’s face it - our job is becoming increasingly challenging. Demand generation it is. It has become harder to engage prospects in
Category: Marketing Automation
Creating an Enterprise Request a Demo Page – 9
August 6, 2019
While conversational marketing offers new ways to capture leads, ‘request a demo’ landing pages are key in most B2B buyer’s journey. Requesting
Pravda Media Group is Now a HubSpot Agency Partner
May 31, 2018
I’m happy to announce that Pravda Media Group has joined HubSpot as a Certified Agency Partner! As a full service B2B Digital
How to Choose a Marketing Automation Platform
April 10, 2018
The marketing automation market is booming. According to G2Crowd, there are more than 200 marketing automation vendors, and when comparing feature lists,
Calculating Marketing Automation’s Total Cost of Ownership
September 13, 2017
When used effectively, there is no doubt that marketing technologies help companies to excel in their overall business. This is true for
HubSpot Personalized Emails at Scale Lands 6X More Replies
June 25, 2020
Yael Marom
Executive Summary Catching the attention of highly qualified prospects at scale is no easy task, as Start-UP Nation Central, a client of ours, recently discovered.Using HubSpot Sales Hub, we divided the target audience into two groups and created a personalized sending sequence for each group. The result: the open rate rose 50% and the reply rate was 6x higher than the