The secret to understanding your clients is through content marketing. It helps build client trust, generate leads and brand loyalty. When we build a marketing funnel content ranks with high priority and it is what moves customers along their journey; which, we can measure results through engagement rates, video watch, ebook downloads, blog post reads and shares, and much, much more.
The secret to understanding your clients is through content marketing. It helps build client trust, generate leads and brand loyalty. When we build aRead more...
Marketing has come a long way. Marketers have gained more responsibility in generating revenue, showing an impact on revenue and meeting KPI’s. As Read more...
Let’s face it - the B2B buyer experience is broken. We all feel it, we all know it, we all suffer from it, but we aren’t really doing anything abRead more...
While conversational marketing offers new ways to capture leads, ‘request a demo’ landing pages are key in most B2B buyer’s journey. RequestingRead more...
Content is Your Sales Enablement Tool
December 29, 2019
Kylie Cohen
The secret to understanding your clients is through content marketing. It helps build client trust, generate leads and brand loyalty. When we build a marketing funnel content ranks with high priority and it is what moves customers along their journey; which, we can measure results through engagement rates, video watch, ebook downloads, blog post reads and shares, and much, much more.