Businesses that fail to nurture their leads are almost certainly wasting marketing budget, especially for businesses with long sales cycles. As Ramel
Tag: B2B Digital Marketing
The Best Online Channels for Lead Generation
May 18, 2015
If there’s one thing we’ve learned from #B2BTalks, it’s that digital marketers rely more than ever on online channels to generate leads.
How do you generate leads in a strictly digital
May 7, 2015
As the marketing industry continues to transition to digital, marketers must also adjust their lead generation strategies to apply to the digital
#B2BTalks April 26 – When Paid Media Meets Content
April 14, 2015
Digital marketers may find it challenging to find the right balance between paid media and content marketing in order to yield the
How to Digitally Transform Your Marketing Organization
January 15, 2015
Last week we braved the inclement weather for our #B2BTalks event held at Mike’s Place in Ramat Hachayal. There, our three panelists
How to Win the B2B Market in 2016
December 8, 2015
Kfir Pravda
17.6 touch points are required on average to close a B2B deal today. According to BrightFunnel, a company that analyzes funnel performance of enterprise companies such as Cloudera, this number grows every year, as well as the time required to close a deal, and the time it takes a lead to become relevant to sales. This is the reality that we