#B2BTalks 7

Digital marketers may find it challenging to find the right balance between paid media and content marketing in order to yield the best results for lead generation. At the next #B2BTalks Sunday, April 26, 6pm – our panelists will offer solutions to this challenge, as well as tips that you can implement in your own digital marketing strategy.

Our panelists will answer questions such as:

  • How do paid media and content marketing work together?
  • What are the advantages and disadvantages of these tactics?
  • How do you combine the two to achieve the best results?
  • How can you use paid and content tactics to increase lead generation?
  • At which stages do you use these tactics?

Register to receive a free beer and join us Sunday, April 26, 6pm at Catwalk Bar – Nachalat Binyamin 52.

About our panelists

Mori BaumMori Baum is the Head of Growth & Performance Marketing at dapulse.com. She has been helping B2B and B2C products grow since 2010, and loves it.

Jonny SteelJonny Steel is VP Marketing at Payoneer, enjoying life spreading the word of how businesses across the world can connect with each other more easily. He has worked in marketing and business development over the past decade.

Third speaker TBA.

Moderated by

Kfir PravdaKfir Pravda is the CEO of Pravda Media Group, a B2B digital marketing company that combines digital strategy, content and technology.