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A Study: Nike and Digital Marketing – Part 1

August 15, 2011

Natasha Szczerb

BIG companies bet BIG on achieving BIG results, laying out BIG money for their marketing and advertising efforts. BIG spending is not enough to make a brand memorable, however, without putting BIG ideas behind that spending, and for many years now Nike has realized BIG results doing exactly that. Here at Pravda Media Group we all admire well-executed big ideas, and

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Congrats Babylon!

July 25, 2011

Kfir Pravda

Babylon, a client of Pravda Media Group, won a GUINNESS WORLD RECORDS® certificate for the Most downloads of a translation software. This

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Digital Marketing in Social Games

July 17, 2011

Natasha Szczerb

How social games became influential and what companies are doing about it. Let’s play a game. Raise your hand if you have

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Disruptive Real-time Marketing and PR at TechCrunch Disrupt

July 5, 2011

Kfir Pravda

[caption id="attachment_2373" align="aligncenter" width="580" caption="Social conversation distribution about TechCrunch Disrupt"][/caption] Despite the power of the personal connection that social media marketing delivers

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With one simple metaphor, Google+ beats Facebook

June 30, 2011

Kfir Pravda

I love Google+. I started using it this morning, and it is, for a lack of a better word, awesome. Though it

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Everything is a remix – the truth about creativity

June 28, 2011

Kfir Pravda

If you are going to watch only one video today - this should be it. Everything is a Remix Part 3 from

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We are Hiring!

May 26, 2011

Kfir Pravda

[caption id="" align="alignleft" width="189" caption="Image by takomabibelot via Flickr"][/caption] We are looking for a Digital Marketing Project Manager. Job description: 1. Manage

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