Good email deliverability practices are crucial for B2B companies looking to reach potential customers and drive revenue through successful outreach campaigns. There
Category: Buyer Engagement
Buyer Engagement – Answering Buyers’ Pain and Sellers’ Failures
September 6, 2020
What is Buyer Engagement? Buyer Engagement is all the touchpoints between a seller and buyer during their B2B engagement. A Buyer Engagement
Using Sales Enablement KPIs to Drive Revenue Growth
May 1, 2023
Kfir Pravda
Any successful enterprise sales strategy requires a robust sales enablement program. This includes equipping the sales team with appropriate resources, data, and tools to support them in reaching their objectives.When it comes to measuring the success of a sales enablement program, there are several key performance indicators (KPIs) that can be used: Sales ProductivityThe performance of the sales personnel is measured