The average sales rep spends only one-third of their day directly engaging with prospects, with the rest spent on research, meetings and
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Using Sales Enablement KPIs to Drive Revenue Growth
May 1, 2023
Kfir Pravda
Any successful enterprise sales strategy requires a robust sales enablement program. This includes equipping the sales team with appropriate resources, data, and tools to support them in reaching their objectives.When it comes to measuring the success of a sales enablement program, there are several key performance indicators (KPIs) that can be used: Sales ProductivityThe performance of the sales personnel is measured