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Marketing Voices: 5 Reasons Small Businesses Should Budget for

November 15, 2015

Nick Rojas

In our new Marketing Voices series, we invite exciting digital marketing professionals to join the conversation. This month's guest post is by Nick Rojas, an experienced business consultant and writer living in Los Angeles and Chicago. Nick has consulted small and medium-sized enterprises for over twenty years and has contributed articles to Visual.ly, Entrepreneur, and TechCrunch. It’s no secret that startups,

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Why Email is Still the Best Channel for Lead

July 27, 2015

Farrah Fidler

Businesses that fail to nurture their leads are almost certainly wasting marketing budget, especially for businesses with long sales cycles. As Ramel

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Let’s Seize the Moment at IBM BusinessConnect

June 8, 2015

Annette Dvorak

“What is the most important thing for a company? Is it the cash flow? Is it the inventory? Nuh-uh. It's the people.

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It’s Official! PMG Partners with Silverpop, an IBM Company

June 3, 2015

Annette Dvorak

We have some exciting news that we’ve been keeping up our sleeves. It wasn’t long ago when we announced a new partnership

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The Best Online Channels for Lead Generation

May 18, 2015

Farrah Fidler

If there’s one thing we’ve learned from #B2BTalks, it’s that digital marketers rely more than ever on online channels to generate leads.

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How do you generate leads in a strictly digital

May 7, 2015

Farrah Fidler

As the marketing industry continues to transition to digital, marketers must also adjust their lead generation strategies to apply to the digital

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#B2BTalks April 26 – When Paid Media Meets Content

April 14, 2015

Farrah Fidler

Digital marketers may find it challenging to find the right balance between paid media and content marketing in order to yield the

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