BIG companies bet BIG on achieving BIG results, laying out BIG money for their marketing and advertising efforts. BIG spending is not
August 15, 2011
BIG companies bet BIG on achieving BIG results, laying out BIG money for their marketing and advertising efforts. BIG spending is not
July 17, 2011
How social games became influential and what companies are doing about it. Let’s play a game. Raise your hand if you have
What roles does creativity have in a world increasingly dependent on the use of AI technology, especially in content creation? Elad Ben David, HeaRead more...
In episode 26 of ABX & Cocktails, Kfir Pravda sits down with Tracy Shirtcliff, CEO of Scope Better, a SaaS platform for professional service busiRead more...
Signal-Based Growth Strategy: Common Room's Fresh Approach to Find Sales Leads How can you connect account-level signals with individual actions? Read more...
In our recent episode of the "ABX & Cocktails" podcast, Ben Rotenberg, Head of Growth at Classiq—a quantum computing software company—joined Read more...
In the fast-paced world of tech companies, scaling a B2B marketing function from zero to impactful can seem like an impossible challenge. Yuval RamsoRead more...
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A Study: Nike and Digital Marketing – Part 2
August 16, 2011
Natasha Szczerb
This is the second part of our “Sports Special”, in which we highlight 5 remarkable Nike campaigns worth knowing. Missed the first part? Click here. The whole “Special” is part of a complete report created by Pravda Media Group. Click here to get the full report. It’s FREE! Popular Republic of Corinthians In 2010 the Brazilian soccer team Corinthians marked the