The average sales rep spends only one-third of their day directly engaging with prospects, with the rest spent on research, meetings and
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Unlocking B2B Sales Success with Intent Data
April 16, 2023
Kfir Pravda
The use of intent data in B2B sales is essential for success in today’s business world. With the abundance of data and technology available, leveraging intent data can help sales teams work smarter and achieve better results. Using intent data allows sales teams to engage with potential customers earlier in the sales cycle, reducing the time spent competing on price. This,