Last week I was invited to speak at Digital Innovation Summit in Berlin, organized by VDZ, the German Magazine Publishing association. In
March 9, 2010
Last week I was invited to speak at Digital Innovation Summit in Berlin, organized by VDZ, the German Magazine Publishing association. In
The secret to understanding your clients is through content marketing. It helps build client trust, generate leads and brand loyalty. When we build aRead more...
Marketing has come a long way. Marketers have gained more responsibility in generating revenue, showing an impact on revenue and meeting KPI’s. As Read more...
Let’s face it - the B2B buyer experience is broken. We all feel it, we all know it, we all suffer from it, but we aren’t really doing anything abRead more...
Let’s face it - our job is becoming increasingly challenging. Demand generation it is. It has become harder to engage prospects in a meaniRead more...
While conversational marketing offers new ways to capture leads, ‘request a demo’ landing pages are key in most B2B buyer’s journey. RequestingRead more...
Subscribe to our Newsletter:
The Future Of Publishing (2): One iPad to rule
March 15, 2010
Kfir Pravda
Image by cattias.photos via Flickr As magazine publishers are looking for ways to survive the digital revolution, there is one knight in shining armor - the iPad. At VDZ's Digital innovator summit, the "magical" device was mentioned every second panel. Booths at the exhibition area showed protoypes of iPad applications, and CMS vendors stated that they are planning iPad support sooner