Couple of days ago I ran across Atavist, a simple and well designed iPad app. This application is simple. You download it for free, but every story you'd like to read costs ~$3. What you get for your hard earned cash is an in depth article, 12,000 words length, with additional multimedia content. All storied are non fiction, and based on
eMediaVitals, website geared toward publishers going digital, and FIPP digital content partner, invited me to write a column about digital media, platforms
The secret to understanding your clients is through content marketing. It helps build client trust, generate leads and brand loyalty. When we build aRead more...
Marketing has come a long way. Marketers have gained more responsibility in generating revenue, showing an impact on revenue and meeting KPI’s. As Read more...
Let’s face it - the B2B buyer experience is broken. We all feel it, we all know it, we all suffer from it, but we aren’t really doing anything abRead more...
While conversational marketing offers new ways to capture leads, ‘request a demo’ landing pages are key in most B2B buyer’s journey. RequestingRead more...
Atavist and the New Content Ecosystem
February 21, 2011
Kfir Pravda
Couple of days ago I ran across Atavist, a simple and well designed iPad app. This application is simple. You download it for free, but every story you'd like to read costs ~$3. What you get for your hard earned cash is an in depth article, 12,000 words length, with additional multimedia content. All storied are non fiction, and based on