There are rare occasions, when I see a piece of creativity that tells a story in a condensed format, but manages to
Category: Online Storytelling
Atavist and the New Content Ecosystem
February 21, 2011
Couple of days ago I ran across Atavist, a simple and well designed iPad app. This application is simple. You download it
What Could Marketers Learn from Little Red Riding Hood
December 3, 2010
As a digital agency (with at least one frustrated film maker on the team) we are big believers in stories. Often we
Memories in a Digital World
November 10, 2011
Kfir Pravda
Four months ago I went through a life changing experience: My first daughter was born, and I fell immediately in-love with the little adorable baby that became an important part of our (now mostly sleepless) life. From the moment she was born, my wife and I photograph and videotape her, using our iPhones, and our DSLR camera. At the same