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Simplifying Enterprise Sales: Beyond Product Excellence
There's a saying that 80% of the job is showing up. In Enterprise sales, it's definitely the case. And by showing up, I mean properly managing the saRead more...
Leveraging New G2 Integrations for Revenue Growth
As you know, intent isn't worth a lot unless it is put in the hands of those who need it; in the hands of sales, marketing, revops and customer succeRead more...
Unwrapping Success: The Impact of Gifting in Business
Corporate gifting has become an integral strategy for enhancing stakeholder relationships, promoting brand visibility, and increasing engagement and Read more...
Data Skepticism: How to Spot Flaws in Data-Driven Claims
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The ABX Challenge: Driving Change, not Buying Tech
In the world of B2B marketing and sales, Account-Based Experience (ABX) is not just a buzzword. It's a transformative strategy that changes how compaRead more...
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PSA – Twitter, LinkedIn Updates for B2B Marketers
April 9, 2014
Kfir Pravda
Twitter and LinkedIn are important traffic, lead generation and engagement platforms for B2B marketers. Both are changing their profile and company pages in the next couple of weeks: (more…)