Businesses that fail to nurture their leads are almost certainly wasting marketing budget, especially for businesses with long sales cycles. As Ramel Levin, VP of Marketing at CloudEndure notes, 75% of leads will not convert immediately and need to be nurtured. (more…)
In recent months, a LinkedIn feud between Adam Robinson and 6sense caught the industry's attention, with Adam doing most of the bashing. While the drRead more...
Data tells us that when we use personalization, both on the account and the lead level, it helps increase the response rates for outbound sellers. ThRead more...
Introduction
In a recent episode of our podcast, we had the pleasure of hosting Daniel Zacks from Panorays, a cybersecurity firm specializing in tRead more...
On May 7th 2024 - PMG, announced a global partnership with G2, the world's largest and most trusted software marketplace. This collaboration marks a Read more...
There's a saying that 80% of the job is showing up. In Enterprise sales, it's definitely the case. And by showing up, I mean properly managing the saRead more...
Why Email is Still the Best Channel for Lead
July 27, 2015
Farrah Fidler
Businesses that fail to nurture their leads are almost certainly wasting marketing budget, especially for businesses with long sales cycles. As Ramel Levin, VP of Marketing at CloudEndure notes, 75% of leads will not convert immediately and need to be nurtured. (more…)