Recent posts
Simplifying Enterprise Sales: Beyond Product Excellence
There's a saying that 80% of the job is showing up. In Enterprise sales, it's definitely the case. And by showing up, I mean properly managing the saRead more...
Leveraging New G2 Integrations for Revenue Growth
As you know, intent isn't worth a lot unless it is put in the hands of those who need it; in the hands of sales, marketing, revops and customer succeRead more...
Unwrapping Success: The Impact of Gifting in Business
Corporate gifting has become an integral strategy for enhancing stakeholder relationships, promoting brand visibility, and increasing engagement and Read more...
Data Skepticism: How to Spot Flaws in Data-Driven Claims
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The ABX Challenge: Driving Change, not Buying Tech
In the world of B2B marketing and sales, Account-Based Experience (ABX) is not just a buzzword. It's a transformative strategy that changes how compaRead more...
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Information Addicts Anonymous
April 25, 2013
Farrah Fidler
Our CEO is...well...special. He always sends us articles that he's reading at all hours of the day and night, whether it's about the latest digital marketing trends, Facebook's recent update (again), a cool iPad app he found that's going to make our lives easier and more productive, a podcast about typography (seriously), or even a cool new design site. We don't