We had the chance to speak with Levi Schapiro, organizer of the Ad & Social Tech Summit taking place February 11 at Tel Aviv University, to find out what makes Israel a source of innovation in advertising technology, and what we can look forward to at the summit. Read about it in this interview. (more…)
There's a saying that 80% of the job is showing up. In Enterprise sales, it's definitely the case. And by showing up, I mean properly managing the saRead more...
As you know, intent isn't worth a lot unless it is put in the hands of those who need it; in the hands of sales, marketing, revops and customer succeRead more...
Corporate gifting has become an integral strategy for enhancing stakeholder relationships, promoting brand visibility, and increasing engagement and Read more...
In an uncertain world, people would cling to anything presented as a graph.
There’s a lot of research about buyer behavior, winning sales motionRead more...
In the world of B2B marketing and sales, Account-Based Experience (ABX) is not just a buzzword. It's a transformative strategy that changes how compaRead more...
Ad:Tech Social Summit
February 10, 2013
Farrah Fidler
We had the chance to speak with Levi Schapiro, organizer of the Ad & Social Tech Summit taking place February 11 at Tel Aviv University, to find out what makes Israel a source of innovation in advertising technology, and what we can look forward to at the summit. Read about it in this interview. (more…)