BIG companies bet BIG on achieving BIG results, laying out BIG money for their marketing and advertising efforts. BIG spending is not
August 15, 2011
BIG companies bet BIG on achieving BIG results, laying out BIG money for their marketing and advertising efforts. BIG spending is not
July 17, 2011
How social games became influential and what companies are doing about it. Let’s play a game. Raise your hand if you have
As you know, intent isn't worth a lot unless it is put in the hands of those who need it; in the hands of sales, marketing, revops and customer succeRead more...
Corporate gifting has become an integral strategy for enhancing stakeholder relationships, promoting brand visibility, and increasing engagement and Read more...
In an uncertain world, people would cling to anything presented as a graph. There’s a lot of research about buyer behavior, winning sales motionRead more...
In the world of B2B marketing and sales, Account-Based Experience (ABX) is not just a buzzword. It's a transformative strategy that changes how compaRead more...
Innovation is a crucial aspect of any business, but when it comes to enterprise organizations, driving innovation can be even more challenging. Read more...
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A Study: Nike and Digital Marketing – Part 2
August 16, 2011
Natasha Szczerb
This is the second part of our “Sports Special”, in which we highlight 5 remarkable Nike campaigns worth knowing. Missed the first part? Click here. The whole “Special” is part of a complete report created by Pravda Media Group. Click here to get the full report. It’s FREE! Popular Republic of Corinthians In 2010 the Brazilian soccer team Corinthians marked the