MacbookPro

Open Letter to Steve Jobs – Don't Forget The Pro Users

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CUPERTINO, CA - OCTOBER 14:  (FILE PHOTO) Appl...
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Dear Mr. Jobs,

I was happy to hear that soon you’ll be back at the helm of the most inspiring company in the market today. We are all looking forward to your next keynote.

However, I have a request for you – please don’t forget your Pro users. And no, I am not talking about Final Cut Studio 3.

I have a Mac for couple of years, and I’ve become one of the most active Mac ambassadors in Israel. I have a video podcast called Mac Anonymous, the first Hebrew video podcast about Mac. I’ve written several blogs about Mac and the transition from PC, and convinced many of my friends to buy one, even though they cost so much in Israel.

When asked what do I like Mac so much, I would say two things:

1. I see my laptop more than anything else during the day, so it better be beautiful.

2. With a Mac, the gap between vision and reality is a single click, with Final Studio and iLife.

However, I am afraid that Apple’s latest announcements are changing my second statement. More

The Digital Journalist

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The Nieman Journalism Lab at Harvard did two great pieces about the philosophy, workflow and tools that digital journalists, usually a one man show out on the field. If you are suckers of neat kits that allow you to basically do everything on your own, as well as interested in learning more about the best way to be a one man gang kind of producer, check these videos out:

NBC’s Mara Schiavocampo: Her digital workflow from Nieman Journalism Lab on Vimeo.

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NBC’s Mara Schiavocampo: Inside her digital toolkit from Nieman Journalism Lab on Vimeo.

Schiavocampo is a digital journalist with NBC News.

According to this great post her kit includes:

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