Ever wonder if B2B marketing should focus more on analytics or creativity? Is there a lack of art in the way we
Tag: B2B Digital Marketing
Pravda Media Group is Now a HubSpot Agency Partner
May 31, 2018
I’m happy to announce that Pravda Media Group has joined HubSpot as a Certified Agency Partner! As a full service B2B Digital
How to Choose a Marketing Automation Platform
April 10, 2018
The marketing automation market is booming. According to G2Crowd, there are more than 200 marketing automation vendors, and when comparing feature lists,
How to Gain the Sales Team’s Trust with Account
November 13, 2017
The key to a successful ABM program is the collaboration between marketing and sales. Unfortunately, it’s not such an easy relationship to
Measuring Account Based Marketing Success
October 9, 2017
Account Based Marketing requires a change in strategies, budget allocation, and processes. Once you’ve put them in place, you may wonder how
How to Run a Successful Account Based Marketing Program
October 2, 2017
We’ve covered the basics of Account Based Marketing (ABM) in previous blog posts, but now it’s time to get down to business.
Why I Decided to Travel to Cork and Meet
February 27, 2019
Kfir Pravda
So, I found myself on an airplane to Cork, Ireland, to meet the awesome team behind Teamwork. Teamwork, is a leading online project management and chat messaging software, and it is our tool of choice to run our projects internally, with customers, and partners here at Pravda Media Group. You may be wondering why am I traveling all the way to