In our new Marketing Voices series, we invite exciting digital marketing professionals to join the conversation. This month's guest post is by
November 15, 2015
In our new Marketing Voices series, we invite exciting digital marketing professionals to join the conversation. This month's guest post is by
Corporate gifting has become an integral strategy for enhancing stakeholder relationships, promoting brand visibility, and increasing engagement and Read more...
In an uncertain world, people would cling to anything presented as a graph. There’s a lot of research about buyer behavior, winning sales motionRead more...
In the world of B2B marketing and sales, Account-Based Experience (ABX) is not just a buzzword. It's a transformative strategy that changes how compaRead more...
Innovation is a crucial aspect of any business, but when it comes to enterprise organizations, driving innovation can be even more challenging. Read more...
Working with over 100 companies, we often see common challenges they face when trying to scale their go-to-market efforts, either by increasing revenRead more...
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The State of Marketers
October 18, 2016
Jen Glazer
In part 1 of #B2BTalks 8, Planning your Annual Marketing Strategy, Nancy Shapira, Business Development Manager for Gartner Israel, discussed some of the results from a Gartner Report regarding the state of marketers going into 2016. The report focused on North American and UK-based businesses with a yearly revenue of at least $500 million. (more…)