Let's talk for a second about "marketing without a budget." There are two types of people who usually promote this concept: Growth
Author: Kfir Pravda
About Kfir Pravda
Posts by Kfir Pravda:
How To Find Conferences That Won’t Waste your Time
February 16, 2017
Does a high-priced conference ticket promise higher quality of content and better value for money and time? As a busy professional,
Partnering with Marketo: Supporting Complex Sales
January 5, 2017
I'm happy to announce that we've teamed up with Marketo as our marketing automation solution for companies selling to Enterprise buyers.
Tips from eBay, Alooma and Pravda Media Group: How
October 10, 2016
Creating data driven organizations is tough. It is not only about technology, dashboards and budgets. It's about changing the way people work
Shana Tova!
September 28, 2016
The new year is a time for reflection and looking towards the future. We hope the past year brought you growth personally
From Cool Vendor to Magic Quadrant – Best Practice
September 21, 2016
World leading technology research and advisory firm Gartner influences the decision-making processes of IT and vendor companies globally. We recently interviewed Gartner
Almost Everything You Need to Know About Account Based
April 24, 2017
Kfir Pravda
[caption id="attachment_4318" align="aligncenter" width="1024"] Photo credit Johnny Silvercloud CC 2.0[/caption] Account based marketing (ABM) has been a hot topic in B2B marketing circles over the last couple of years. But what is ABM exactly? [caption id="attachment_4316" align="aligncenter" width="725"] Account Based Marketing search trend since December 2014. Source: Google Trends[/caption] (more…)