What is Buyer Engagement? Buyer Engagement is all the touchpoints between a seller and buyer during their B2B engagement. A Buyer Engagement
Author: Kfir Pravda
About Kfir Pravda
Posts by Kfir Pravda:
SalesLoft 101: An Introduction to Sales Engagement
May 14, 2020
The average sales rep spends only one-third of their day directly engaging with prospects, with the rest spent on research, meetings and
Spearfishing in the Digital Pond
December 12, 2019
Marketing has come a long way. Marketers have gained more responsibility in generating revenue, showing an impact on revenue and meeting KPI’s.
The B2B Buyer Experience is Broken
September 18, 2019
Let’s face it - the B2B buyer experience is broken. We all feel it, we all know it, we all suffer from
Conversational Marketing for B2B Buyers
September 8, 2019
Let’s face it - our job is becoming increasingly challenging. Demand generation it is. It has become harder to engage prospects in
StarAlign! Creating Impact-Driven Teams
July 24, 2019
I was at the beach one day with my 8-year-old daughter and she asked what I do for a living? She knows
Should Salesloft Acquire Chili Piper?
October 21, 2021
Kfir Pravda
Or in other words, can we continue with sales stack fragmentation? Let’s think about it for a second. Chili Piper offers a strong calendaring tool.Salesloft offers a strong sales engagement platform. Both companies are catering to the same users : B2B SDRs, BDRs, and AEs. Salesloft offers a calendaring tool that fits nicely within cadence based engagement processes, but falls short